Sharky Automated Teller: Sprinkles Cupcake ATM, Beverly Hills
What would you do for a Sprinkles cupcake?
When it comes to sweet treats, the Sprinkles Cupcake ATM is downright criminal. Criminally delicious, that is.
Joni, a young, impeccably groomed waitress/actress, walks down a deserted street in Beverly Hills. Her heels echo through the darkness. She stops to check her reflection in a boutique window.
Suddenly, a masked figure appears behind her.
Don’t hurt me! Just take my Chanel knockoff, I get tons of compliments!
Wait, why would I want your purse?
(Turning, incredulously) Aren’t you trying to mug me?
Yeah. It’s my first time, though.
Well, you’re not doing a very good job so far.
C’mon, I’m new at this. Cut me some slack! Tell me what I should do.
Shouldn’t you be trying to steal all my jewelry or force me to go to an ATM or something?
An ATM? That’s a great idea! This way—oh, you can un-freeze, if you want.
Together, they make their way down S. Santa Monica Boulevard. THUG points to a wall of brightly colored corrugated steel with an ATM in the center.
Here’s an ATM. “The Sprinkles Cupcake ATM in Beverly Hills. Open 24/7. Stocked with freshly baked cupcakes.” Now dial up one red velvet cupcake, and nobody gets hurt.
Shrugging, JONI inserts her credit card in the ATM and then scrolls through the cupcake choices on a touch-screen. Slowly, a real-time video displays a robotic arm as it collects the cupcake from its storage compartment. A small door opens, revealing a white box with the Sprinkles logo.
JONI presents the box to THUG. THUG tastes the cupcake and then holds a forkful out to JONI. She shakes her head, pushing the fork away.
So, did I do alright?
Sure kid, you did alright. Next time, though, you should demand a glass of milk.
Visit this ATM if: You like trendy cupcakes but hate around-the-block lines.
Don’t visit this ATM if: You’ve sworn off all vending machines as a protest to their quarter-eating habit.